The Amarillo Pioneer

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Which City Council Candidates Are Spending on TV Time?

Photo by Noah Dawson

One of the biggest expenses for local campaigns is purchasing air time on television stations to promote their candidates and issues. Now, new campaign finance disclosures are giving voters a better idea of which candidates are investing in television advertising.

According to the most recent campaign finance disclosures filed on Friday, six candidates reported making expenditures in the past month on either directly buying television time through stations, or through a third-party consultant.

In the mayor’s race, Stanley spent $77,319 with Creative Cannon, a local advertising firm. Among the expenses included in the $77,000 invoice from Creative Cannon were airtime fees for spots on KFDA, KAMR, and KVII, the three major television stations in Amarillo.

For Amarillo City Council Place 1, three candidates — Josh Craft, Chip Hunt, and Dean Crump — have been spending on television time.

Craft, a firefighter, reported an expense of $19,945 to Nobox Creative for “Media, Streaming & Broadcast,” as well as an expenditure of $18,334 to Nobox for “TV Production & Mailers.”

Hunt, the owner of the 6th Street Antique Mall, reported an expense of $3,309.12 to Creative Cannon for TV ad production. Meanwhile, Hunt also reported an expenditure of $2,300 to KAMR for television advertising.

Crump, a businessman, reported an expenditure of $29,993 to SKP Creative for television advertising. While Crump also reported expenses to his campaign manager, Norfleet Strategies, the SKP Creative expense was the only one listed on his campaign finance report that was specifically earmarked for television.

For Amarillo City Council Place 3, two candidates — retired business executive Tom Scherlen and advertising executive Katt Massey — have been spending their campaign dollars on television advertising.

On his latest campaign finance report, Scherlen reported spending $20,000 on commercials. The expenditure for this ad buy went to Steve Gosselin for Scherlen’s ad buy. Meanwhile, Massey reported a single expenditure — $32,310 — to SKP Creative, also for television/printing costs.

While Simpson did not note which expenditure was for television advertising, he has a television commercial that is currently running on local stations and on social media.

Early voting in these races is ongoing. Election Day is set for Saturday, May 6.

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